Shades of U Lashes was established in 2019, in which we are a cosmetics brand committed to embracing and celebrating the beauty of women, individuals who identify as women, and members of the LGBTQ+ community. Our vision is to empower people of all shades, unique features, and sizes to feel beautiful from the inside out. Regardless of gender identity or expression, Shades of U ensures inclusivity by offering a diverse range of affordable cosmetics, allowing everyone to express their authentic selves with confidence and pride, no matter where they are on their journey. All of our products are gluten and cruelty free. Vegan friendly. Our company Shades of U is what you will uncover using our products. All the different shades of beauty that you have within U.